IT'S FINALLY HERE: CANON CANADA ANNOUNCES THE HIGHLY ANTICIPATED EOS 5D MARK IV DSLR CAMERA AND NEW L-SERIES LENSES
Developed for Professional Wedding, Portrait, and Nature/Wildlife Photographers as well as Filmmakers, the EOS 5D Mark IV Delivers Excellent Image Quality and 4K Video Recording
In addition, Canon is also introducing two new L-series EF lenses – the Canon EF 16-35mm f/2.8L III USM Ultra-Wide Zoom Lens and EF 24-105mm f/4L IS II USM Standard Zoom Lens– offering fantastic edge-to-edge sharpness across the imaging plane, as well as improved durability and performance.
• New 30.4 Megapixel full-frame CMOS sensor for versatile shooting in nearly any light, with ISO range 100–32,000; expandable up to 50–102,400.
• 4K Motion JPEG video (DCI cinema-type 4096 x 2160) at 30p or 24p; in-camera still frame grab* of 4K 8.8-Megapixel images; multiple video options include Full HD up to 60p, and HD up to 120p.
• Superb Dual Pixel CMOS AF for responsive and smooth AF during video or Live View shooting; LCD monitor has full touch-screen interface, including selection of AF area.
• Excellent performance — up to 7.0 fps** continuous shooting speed with high performance DIGIC 6+ Image Processor for improved speed and excellent image quality.
• 61 AF points with expanded vertical coverage with 41 cross-points, and AF possible at all 61 AF points with many lens + extender combinations effective at f/8.
• 150,000-pixel RGB+IR metering sensor helps provide precise exposure metering, helps detect flickering lights and allows for enhanced scene recognition and face detection capabilities.
• Dual Pixel RAW***, in-camera Digital Lens Optimizer during JPEG shooting and Diffraction Correction technologies.
• Built-in Wi-Fi®1 and NFC2 connectivity provide easy sharing to compatible smart devices, select social media sites and the Canon Connect Station CS100 device.
• Built-in GPS3 provides geotag information including auto time syncing with Universal Time Code (UTC) via satellites.
The Next Generation of EOS 5D Cameras
In addition to the new Full Frame sensor, the new EOS 5D Mark IV includes a 61-point High-Density Reticular AF II system, similar to the one found in the flagship EOS-1D X Mark II, with all AF points selectable by the user (and up to 41 cross-type points depending on the lens in use). The AF system, improved over previous Canon 5D series models, includes expanded coverage across the frame that supports AF at maximum apertures up to f/8 with all 61 points for high-precision autofocus even when using EF super-telephoto lenses with an EF extender. Standard ISO range for the EOS 5D Mark IV is ISO 100-32,000 and is expandable to 50-102,400.
The EOS 5D Mark IV also introduces a new 150,000 pixel RGB+IR metering sensor with enhanced precision and performance compared to its predecessor, improving upon facial recognition and tracking as well as nature and sports scenes with fast-moving action. AF sensitivity in low light is EV-3 and EV-4 when in Live View mode. The EOS Scene Detection System can detect and compensate for flickering light sources that are often used in gymnasiums and swimming pools. When enabled, this anti-flicker system automatically adjusts shutter release timing to help reduce disparities in exposure and colour especially during continuous burst shooting.
Following the groundbreaking video recording capabilities introduced in the EOS 5D Mark II and EOS 5D Mark III, the EOS 5D Mark IV takes the next leap forward offering DCI 4K video recording. Adding to the versatility of capturing 4K video, is Canon’s Dual Pixel CMOS AF. This proven autofocus system allows for continuous focus tracking of subjects, and can be customized by the user for optimal performance. Dual Pixel CMOS AF technology not only enhances 4K video recording, but also helps create crisp focus for 4K Frame Grab extraction of 8.8 megapixel still JPEG images, all done in camera.
For the first time in an EOS 5D series DSLR camera, the EOS 5D Mark IV features built-in Wi-Fi®1 and Near-Field Communication (NFC)™ 1 providing for the easy transfer of images and MP4 movies to compatible mobile devices, as well remote shooting when using the Canon Camera Connect App2. The EOS 5D Mark IV also includes a built-in GPS3 receiver with compass for precise geo-tagged information of latitude, longitude, and elevation. This is especially valuable to wildlife photographers and photojournalists who need to track their locations, as well as providing sports and wedding photographers the ability to sync a multiple-camera setup with extreme accuracy and precision. The camera’s built-in GPS can also be used to sync the camera’s time to the atomic clock, an invaluable feature when multiple photographers are covering the same event.
Pricing and Availability
The Canon EOS 5D Mark IV DSLR is currently scheduled to be available in early September 2016 for an estimated retail price of $4,499.99 for the body only††. It will also be sold as part of body-and-lens kits with the EF24-70mm f/4L lens ($5,699.99, scheduled to be available early September) †† and the EF24-105mm f/4L IS II USM lens ($5,949.99, scheduled to be available late October) ††.
New Canon EF Lenses and EOS Accessories
In addition to the new EOS 5D Mark IV DSLR, Canon is also introducing two EF-Series L-series lenses as well as a variety of EOS accessories. The new EF 16-35mm f/2.8L III USM Ultra-Wide Zoom Lens features a large diameter GMO dual surface aspherical lens and ground aspherical lens, f/2.8 aperture throughout the entire zoom range, fluorine coating, improved durability and is dust and water resistant. The new EF 24-105mm f/4L IS II USM Standard Zoom lens features an improved four-stop image stabilization as well as ghosting and flare reduction with air sphere coating. The Canon EF 16-35mm f/2.8L III USM Ultra-Wide Zoom Lens is scheduled to be available late in October for an estimated retail price of $2,849.99†† and the EF 24-105mm f/4L IS II USM Standard Zoom Lens is scheduled to be available in late October for an estimated retail price of $1,449.99††.
Additional EOS accessories include the Canon Battery Grip BG-E20, Canon Rain Cover ERC-E5S/E5M/E5L and Canon Protecting Cloth PC-E1.
For more information about all these products and accessories, please visit: www.canon.ca
About Canon Canada Inc.
Headquartered in Mississauga, Ontario, Canon Canada Inc., a wholly owned subsidiary of Canon USA, is a leading provider of consumer, business-to-business and medical digital imaging solutions. Innovation and cutting-edge technology have been essential ingredients in Canon's success. Canon Canada Inc. is committed to the highest level of customer satisfaction and loyalty, providing 100 per cent Canadian-based service and support for all of the products it distributes. Canon Canada Inc. is dedicated to its Kyosei philosophy of social and environmental responsibility.
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1Compatible with iOS® versions 7.1/8.4/9.0, AndroidTM smartphone and tablet versions 4.0/4.1/4.2/4.3/4.4/5.0/5.1. Data charges may apply with the download of the free Canon Camera Connect app. This app helps enable you to upload images to social media services. Please note that image files may contain personally identifiable information that may implicate privacy laws. Canon disclaims and has no responsibility for your use of such images. Canon does not obtain, collect or use such images or any information included in such images through this app.
2Data charges may apply with the download of the free Canon Camera Connect app. This app helps enable you to upload images to social media services. Please note that image files may contain personally identifiable information that may implicate privacy laws. Canon disclaims and has no responsibility for your use of such images. Canon does not obtain, collect or use such images or any information included in such images through this app.
3In certain countries and regions, the use of GPS may be restricted. Therefore be sure to use GPS in accordance with the laws and regulations of your country or region. Be particularly careful when traveling outside your home country. As a signal is received from GPS satellites, take sufficient measures when using in locations where the use of electronics is regulated.
* Saving a still image from a single movie frame does not result in the same image quality as a normal still image.
** Continuous shooting speed may vary depending on the shutter speed, the aperture, the lens being used, the battery charge and various camera settings.
*** When lens diaphragm setting is fully open, adjustment volume and compensation effect are emphasized. Sufficient adjustment volume and compensation effect may not be achieved, depending on lens in use and shooting conditions. Adjustment volume and compensation effect vary depending on camera position (landscape or portrait). Sufficient adjustment volume and compensation effect may not be achieved depending on the shooting conditions.
††Availability, prices and specifications are subject to change without notice. Actual prices are set by individual dealers and may vary.